Sergio Martínez, Lead Designer at Nike

Originally from Monterrey, México currently living in Portland, USA. Services include graphic design, art direction, image-making and typography. Available for commissions and projects.     Work: Lead Designer at NIKE, Global Brand Creative     Contact: mail@sergio-martinez.com     Instagram: @sergio____martinez




NIKE PARIS ’24 OLYMPICS / WIN ON AIR (2024), ART + DESIGN DIRECTION
PHOTOGRAPHY: Cecilia Poupon
PRODUCTION: AP Studio, Inc
NIKE TEAM: Julie Igarashi, Gabriella Narvaez, Leslie Robarge, Dawn Y, Gunnar Harrison, Kennedy Raspberry, Chantel Sanchez, Miles Johnson, Noah Wilson, Amy O’Connell, Marie Foley, Lauren May





NIKE ELECTRIC PACK / LAUNCH (2024), ART DIRECTION
PHOTOGRAPHY: Tyler Ashlock
PRODUCTION: Swanson Studio
NIKE TEAM: Andre Simmons, Frank Santos, Mckenzie Raze





NIKE PARIS ’24 OLYMPICS / WIN ON AIR ‘ELECTRIC PACK’ (2024), ART + DESIGN DIRECTION
PHOTOGRAPHY: Tyler Ashlock
PRODUCTION: Swanson Studio
PHOTOGRAPHY AIR UNITS: Cecilia Poupon
NIKE TEAM: Julie Igarashi, Andy Walker, Andre Simmons, Leslie Robarge, Gabriella Narvaez, Sarah Hallal, Allison Olson, Kennedy Raspberry, Frank Santos, Amy Christensen





NAOMI OSAKA / TODAY, I’M STRONGER (2023), ART + DESIGN DIRECTION
PHOTOGRAPHY: Zamar Velez
PRODUCTION: Uninterrupted
NIKE TEAM: Vanda Gyuris, Anna Melissa Ledesma-Raquid, Ally Will


NIKE ZOOM FREAK 5 / FREE YOUR GAME (2023), ART DIRECTION
PHOTOGRAPHY: Chris Maggio + Pablo Rochat (Athlete) and Asato Iida (Product)
PRODUCTION: Open Range Crew
TYPE AND GRAPHICS: Studio Yukiko
NIKE TEAM: Michael Spoljaric (CD), Steve Henderson, Cameron Lee, Nick Roldan




NIKE GLOBAL BRAND CREATIVE / PORTRAITS (2023), CREATIVE DIRECTION
VIDEO + PHOTOGRAPHY: Sabrina Santiago
NIKE TEAM: Zarna Surti, Andy Powlowski, Emily Grifith, Karl Lunan, Naideen Morban





NIKE JA 1 / UNREAL BOUNCE (2022), ART DIRECTION
PHOTOGRAPHY: Gabriel Moses (Athlete) and Adam Friedlander (Product)
PRODUCTION: Open Range Crew
TYPE AND GRAPHICS: David Benski
NIKE TEAM: Michael Spoljaric (CD), Steve Henderson, Cameron Lee, Nick Roldan


NIKE LEBRON XX / FROM THE KING TO THE NEXT GENERATION (2022), ART + DESIGN DIRECTION
CGI: Builders Club Studio
PHOTOGRAPHY: Joshua Kissi
NIKE TEAM: Daniella De Carlo (CD), Rafael Paes, Jenn Lee, Dudu Viola, Hunwoo Choi, Cameron Lee, Dina Worley



FLIGHT CLUB / AIR JORDAN XI RETRO ‘COOL GREY’ (2021), GRAPHIC DESIGN
ART DIRECTON: Eduard Johnston


PRESENT MAGAZINE / ISSUE 2 (2021), GRAPHIC DESIGN
ART DIRECTION: Hugo Hoppmann + Sarah Gloria Nicole Discours


FORMER MERCHANDISE / GRAPHIC DESIGN (2020)


NATIVE SUN / GRAPHIC DESIGN + ART DIRECTION (2019)
PHOTOGRAPHY: James Tyler Reed
MUSIC VIDEO DIRECTED AND PRODUCED: Pond Creative


UTAH JAZZ / YEARBOOK SEASON 17-18 (2018), GRAPHIC DESIGN
STUDIO: 7d8
ART DIRECTION: Kent Miller + Hunter Murphy
DESIGN: Tyler Andrews
PHOTOGRAPHY: Michael Friberg


UTAH JAZZ / DPOY RUDY GOBERT NEWSPRINT (2018), GRAPHIC DESIGN
STUDIO: 7d8
ART DIRECTION: Kent Miller + Hunter Murphy
PHOTOGRAPHY: Michael Friberg

(C) 2024, SERGIO MARTINEZ